Senior Product Marketing Manager - Drive Growth for Grafana Labs in Spain
Join Grafana Labs as a Senior Product Marketing Manager and spearhead the messaging and positioning for a key product area.
This pivotal role focuses on empowering buyers and sellers through impactful campaigns, compelling content, engaging events, and comprehensive training.
Leverage your expertise to shape product value and drive adoption.
Our unique Product Marketing approach within the Product organization emphasizes teaching product managers and engineers about growth strategies and codifying knowledge into AI-forward tools.
You will collaborate extensively to build the foundation for scalable product marketing practices.
This is a fully remote opportunity, offering flexibility and the chance to contribute from your preferred location.
We seek a strategic thinker with a passion for technology and a proven ability to translate complex technical features into clear, compelling customer benefits.
| Jobs Date Posted: | 03 November, 2026 |
| Jobs Last Date to Apply: | 18 December, 2026 |
| Industry: | Software Development |
| Jobs Industry Type: | Private |
| Job Hiring Organization: | Grafana Labs |
| Occupational Category: | Product Marketing |
| Employment Type: | full-time |
| Advertisement Source: | Eurojobs |
| Job Location: | Castilla |
| Country of Appointment: | Spain |
| Employer Department: | Product |
| Work Hours: | Full-time |
Further Details
Seeking a dynamic Senior Product Marketing Manager to join Grafana Labs, a leading technology company. This role is instrumental in crafting product narratives and executing strategic go-to-market plans. As a key member of the Product organization, you will mentor colleagues on demand generation and leverage AI-driven tools for knowledge dissemination. Your contributions will directly impact customer engagement and product adoption. This position offers a fully remote work environment, promoting work-life balance and access to global talent. The ideal candidate possesses strong analytical skills and a knack for communicating technical value effectively.
Senior Product Marketing Manager - Drive Observability Growth
Grafana Labs is seeking a forward-thinking Senior Product Marketing Manager to elevate its Observability products. This role is crucial for crafting compelling positioning and executing strategic campaigns that attract, convert, and retain customers. You will be a key player in shaping the narrative around our innovative solutions.
This position operates within the Product organization, fostering a unique environment where product marketing expertise is integrated directly into product development. You'll have the opportunity to influence how product managers and engineers approach growth and demand generation, while also building scalable product marketing resources.
- Job Title: Senior Product Marketing Manager
- Company: Grafana Labs
- Location: Castilla y León, Spain (Fully Remote)
- Key Responsibilities: Product messaging, GTM strategy, market research, sales enablement.
- Qualifications: Demonstrated quantitative analytical skills, experience leading launches, ability to articulate technical value.
- Benefits: Generous vacation, healthcare options, professional development stipend, remote work flexibility.
Skills
- Develop compelling product messaging and positioning
- Collaborate with product managers and marketing teams
- Create campaigns, content, events, and training materials
- Teach product managers and engineers about growth and demand
- Codify product marketing knowledge into AI-forward tools and processes
- Contribute product information to a shared knowledge base
- Partner with product management, engineering, and go-to-market functions
- Create reference architectures, implementation guides, and product information
- Own customer lifecycle campaigns (competitive positioning, retention, upsell/cross-sell)
- Conduct market and customer research
- Articulate product capabilities and value to customers and sales teams
- Lead product or feature launches independently and collaboratively
Duties and Responsibilities:
- Define product value, messaging, and go-to-market strategy
- Develop competitive positioning and sales enablement collateral
- Create materials to help customers evaluate and adopt products
- Shape marketing programs to drive growth across the customer journey
- Understand pain points, competition, and market opportunities
- Deliver training and enablement to customer-facing teams
- Ensure customer-facing teams effectively engage with stakeholders
How to apply
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